Football lends voice to message worth relaying: men should talk about their pain | Soccer

If you watched US television adverts during the World Cup for any length of time one thing just kept leaping out. I’ve mentioned this before here, but it still seems both jarring and significant. Every third or fourth rotation in that endless daytime scroll, in between the Chicken Megadeth Hyper-Box Family Meal Deal, either side of David Beckham expertly consuming a light beer, is an…