Norman’s Hallmark recently opened its newest stationery store in New Jersey.
Located at 325 Route 202 in Flemington, the 4,100-square-foot space offers a wide selection of Hallmark products, cards, ornaments, home decor, fashion apparel, accessories, books, stationery, games, specialty candy and gourmet foods.
Founded 86 years ago as a retail shop in Trenton, Norman’s Hallmark has become the largest independent owner of Gold Grown Hallmark stores in the U.S.
Now headquartered in Newtown, Pa., the employee-owned company operates 100 brick-and-mortar locations throughout Pennsylvania, New Jersey, Delaware and Maryland. It also boasts a strong e-commerce presence.
At Flemington Marketplace in Flemington, the chain joins a tenant mix that includes Target, Kohl’s, Michaels, Aldi, Chili’s, Verizon Panera Bread, Poke Café and Cold Stone Creamery.
Norman’s Hallmark took over space that previously housed another Hallmark Gold Crown retailer, according to Levin Management Corp.

This marks the fourth Norman’s Hallmark store within LMC’s leasing and management portfolio. The chain also has locations at Somerset Shopping Center in Bridgewater, Hamilton Plaza in Hamilton Township and Aldrich Plaza in Howell.
Commenting on the grand opening, Norman’s Hallmark President and CEO Howard Henschel said, “Flemington Marketplace is a high-quality, easily accessible shopping center that features a strong lineup of top national retail brands, including a brand-new Target. We’re excited to bring one of our full-format stores to this Hunterdon County community — just in time for the holiday shopping season.”
Norman’s Hallmark is open Monday through Saturday, 10 a.m. to 8 p.m. and Sunday 11 a.m. to 5 p.m.

